I'll say it again...there are very few kitty toys that are worth buying, in my humble opinion, as they find the most delight in other items, i.e. milk jug rings, bows....But every kitten needs one of these cubes! I buy ours at Wal-Mart for around $3 or $4. Every kitten I've known to get one has LOVED them! Xander still plays in his some, but more often than not I find him snoozing in it...at least part of him makes it in there...usually part of him is sticking out!